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Who is Chef Michael?

Who is Chef Michael?

Have you seen the new television commercials advertising ‘Chef Michael’s Canine Cuisine? Who is Chef Michael? Purina’s answer to Who is Chef Michael.

A new pet food is being advertised on television, Chef Michael’s Canine Cuisine. The commercial never shows Chef Michael’s face, however it does show him preparing a ‘chef style’ meal for his dog in a kitchen. After seeing the commercial, I wondered who Chef Michael was.

My email to Purina asked that question…”Who is Chef Michael?” Below is Purina’s response.

“Thank you for contacting Nestlé Purina PetCare Company.

We appreciate your interest in our products. Please know that Chef Michael is not a real person, but a reflection of the many people inspired to make mealtime special for their dogs.

Purina(r) Chef Michael’s(tm) canine creations are a full line of thoughtfully prepared meals designed to give your dog just what he/she desires. Our healthy dry dinners give dogs daily nutrition and extraordinary taste in a blend of tender, meaty pieces and crunchy little bites with vegetable garnishes and other ingredients. Our menu of mouthwatering wet meals is sure to please with the flavors your dog loves and thoughtful touches, like delicious vegetable garnishes.

Because we value you as a loyal consumer we will be mailing several high value discount coupons for your use toward your next Nestle Purina PetCare Company purchase. Please allow 7-10 business days for delivery.

Again, thank you for visiting our web site.”

I’d  like to know what you think. If you’ve seen the commercial, did you think ‘Chef Michael’ was a real person; a real chef? After reading Purina’s response, do you think the Chef Michael dog food commercial is fair to petsumers?


Wishing you and your pet(s) the best,

Susan Thixton
Pet Food Safety Advocate
Author, Buyer Beware
Co-Author Dinner PAWsible

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